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Impulse Buy - Doritos 1st Degree Burn Blazin' Jalapeno and 2nd Degree Burn Fiery Buffalo


People enjoy heat. I’m not a member of this wet-brow, runny-nose club, but I applaud anyone who dares to confront food that could possibly liquefy them. Doritos isn’t new to the ways of zesty, but they’ve introduced a pair of amplified flavors to help cross-promote Pepsi Max Cease Fire, a “cooling” brand of lime-infused soda eager to make a dent in the marketplace. This coupling of drink and chip is intended to provide the ideal snacking intensity, yet these Doritos retain a bit more snap than anticipated.

The labels read “1st Degree Burn” and “2nd Degree Burn,” so I suppose being startled by the heat of these newfangled Doritos is a bit foolish. After all, the fine folks at Frito-Lay have made the challenge crystal clear. Still, I proceeded to taste these chips with a certain degree of nonchalance, expecting nothing more than a slight tang and maybe a numb tongue. After all, these are Doritos, not some punishing, twisted Food Network challenge meant to bend time with a flexing of serious Scoville muscles. How hot could they be?



From the looks of these pictures Buffalo is clearly the spicier chip, but if eating the jalepeno version will get me looking that hot in contemplation/passed out, then jalepeno here I come!

Oh my, what a fantastic update :)

Kenny Pounder

"Have you brought any fruits or vegetables to the planet?" "Two weeks."

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